In last week’s eNewsletter we looked at Supporting Local as part of our mantra of: Buy Local, Eat Local, Stay Local and Support Local.
This week we turn our attention to Buy Local.
Recently The Examiner launched their Local. Strong. campaign, aimed at encouraging residents to support Northern Tasmanian businesses and nearby producers and manufacturers. In last Friday’s editorial, it was highlighted that spending money in Northern Tasmania has significant benefits for the state economy. The editorial went on to say that “Buying local, not only at Christmas, is the best form of stimulus so it is important we all think about what we are buying and where the goods are made and brought.”
This is a message, not just for residents but for businesses, organisations and government as well. It’s important we ask ourselves some serious questions:
- If you’re sitting at your desk as you read this, take a look at the items surrounding you. By purchasing your stationery, IT equipment, even that box of tissues next to the phone, are you supporting an American owned company, a conglomerate with interests in hardware, groceries, and a huge chain of stores where almost all the products are manufactured overseas or the local family business that has its heart and soul right here in the community?
- If you still use business cards, letterhead or pre-printed stationery, when it’s time to order, do you go to a certain company that’s American owned but Irish-domiciled? Or the local business that’s been employing Launcestonians for almost a century and supports local community organisations regularly?
- When it’s time to reward staff or thank clients, is it a bulk order of gift cards from that same conglomerate that has interests in hardware, groceries etc or do you purchase gifts or gift vouchers from local retailers, restaurants and cafes?
Now, more than ever, it’s important that we Buy Local and if we’re asking our customers to Shop Locally, we must lead by example.